This winter, Mortal Being returns with a chilling message for the modern world. His new single, “Addicted to the Feed,” releasing Friday, December 6, through Urban Alliance Entertainment LLC, dives into the soul of social media culture — exposing the dopamine-driven loop that keeps humanity scrolling instead of living.
Blending trap-soul energy, dark cyber-hop production, and Egyptian-futurist aesthetics, Mortal Being crafts a soundscape that feels both spiritual and digital. With hypnotic 808s, neon synths, and poetic lyricism, the track captures the beauty and danger of the online age.
“We used to pray to gods we couldn’t see,” says Mortal Being. “Now we pray to ones we can scroll.”
The song’s central image — a golden Ankh built from glowing circuits — symbolizes eternal life reprogrammed by technology. “Addicted to the Feed” is more than a song; it’s a mirror reflecting how far we’ve fallen into the algorithm’s grasp.
Under the banner of Urban Alliance Entertainment LLC, Mortal Being continues his mission to awaken consciousness through sound. The label, based in Chandler, Arizona, merges visionary music with cultural storytelling — connecting art, identity, and awareness on a global scale.
“Addicted to the Feed” will be available on all major streaming platforms Friday, December 6, 2025. Prepare for a sonic experience that questions what it means to be human in a digital age.
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