Hood Illustrated

Jerard Rice Drops Highly Anticipated Debut Album "Love Shouldn't Cost a Thing"

Webster, MA artist Jerard Rice releases debut album; a blend of Hip Hop and R&B sounds.
Webster, MA – July 8, 2024 – Jerard Rice, formerly known as Rice, is set to release his debut album, "Love Shouldn't Cost a Thing," on July 11th, marking a significant milestone in his evolving career. This 10-song album is a vibrant collection of tracks that reflect Rice's personal journey, resilience, and commitment to using his music as a platform for inspiration and social awareness.

The album features a diverse range of sounds and collaborations. Standout tracks include "Starz (world version)," produced by Oliver Sean and included on the WorldBeat Project, "New Jack," produced by MADD Maxx, and "Blog it," produced by JJ Lunden. Additionally, "Petty Love" is featured on Volume 14 of the Independent #1’s Compilation Album, while "Popeye" is produced by Wave Dweller, and "Juice" produced by Robert Tar is included on Independent #1’s Compilation Album Volume 12. "No Brady" featuring JMuzique, also featured on volume 12 compilation Album, previously hit the top UK charts with its accompanying video during its initial release.

Rice's motivation for this album stems from a deep-seated desire to inspire, motivate, and bring awareness to issues impacting society. His music is authentic, drawing from his own experiences and the strength he's found in overcoming challenges. Part of the funding for "Love Shouldn't Cost a Thing" was generously provided by the Masscultural Council, the Doug Flutie Jr. Foundation for Autism, and the Kodilee Give Back Grant, underscoring the community support behind Rice’s vision. Listen to Jerard Rice here.

Rice has a powerful connection to the Doug Flutie Jr. Foundation, which celebrated and recognized differences as something beautiful in the world. He notably performed "Starz" at the 1st Annual Boston Festival for Autism at Fenway Park, reaching an audience of over 10,000 people while embracing his identity as someone on the spectrum.

Looking ahead, Rice plans to tour, establish himself as a full-time entrepreneur, and continue his journey as a singer-songwriter. With "Love Shouldn't Cost a Thing," he invites listeners to join him on a path of self-discovery, empowerment, and positive change.

Visit Jerard's website to get a free download, buy the album, and get entered to win free merch! Follow Jerard on social media @theresl_arroz and @riceofficial!

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ABOUT

Jerard Rice has built a remarkable career as an independent artist, blending hip-hop, pop, blues, and world music to create a sound uniquely his own. Diagnosed with autism at 16, Rice has embraced his identity not just as a musician but as a powerful advocate for autism awareness and social change. His music is deeply personal, yet universally relatable, tackling themes of self-discovery, perseverance, and empowerment.

Rice’s activism in the Black Lives Matter movement, particularly following the death of George Floyd, cemented his belief in the power of music as a catalyst for change. His discography is a reflection of his journey, with standout tracks like "Bet On It," "Big Dreams," and "Next 2 Paradice" (featuring Sean Kingston) offering anthems of hope and determination. His music isn't just for entertainment—it’s a movement.

Beyond the studio, Rice’s live performances have captivated audiences at major venues, including Fenway Park and Veterans Stadium. He has shared the stage with industry legends such as Ralph Stockman of Boyz II Men and DJ Pauly D, bringing his high-energy presence and deep lyrical messages to fans worldwide.

Musical Impact & Style

Inspired by industry icons Lil Wayne and 50 Cent, Rice embodies their work ethic and fearlessness in breaking musical boundaries. His approach to music is both strategic and heartfelt, blending his personal experiences with a sound that continues to evolve as he does. His upcoming project, "Love Shouldn’t Cost a Thing," delves into self-discovery, exploring themes of love, identity, and purpose.

Notable Achievements

Chart Success: Multiple iTunes chart-topping singles, including "New Jack" and "C’est La Vie."
Awards:
BWH Music Award (Pop Silver Award for "Trauma" ft. C-Quig)
Hip-Hop Gold Award ("C’est La Vie")
xMA 2024 Pop Award ("Trauma" ft. C-Quig)
2024 International Songwriter Contest Semi-Finalist ("New Jack")
Live Performances:
2024 UK Summer Tour (including Woodstock at Whitwick Festival, Nottinghamshire, and Sun & Moon Festival, Surrey)
2nd Annual Stars on the Spectrum Music Festival (alongside Faith Evans, Kodi Lee, and Doug Flutie Band)
2Hot Radio Super Bowl & Grammy Awards Weekend Performances
Signature Tracks & Their Stories

"Starz" – A reflection on how we idolize celebrities, often unaware of their true struggles. It questions perception versus reality, emphasizing that without admiration, a star cannot shine.
"Starvin" – A raw depiction of the hunger for success, respect, and the ability to uplift loved ones. It embodies the relentless pursuit of greatness.
"C’est La Vie" – An empowering anthem about walking away from situations that no longer align with personal growth and goals.
Future Aspirations

Rice is focused on expanding his reach through more releases, festival performances, and collaborations with influential producers. His long-term vision is to make music his full-time career while using his platform to advocate for autism awareness, mental health, and community empowerment.

Follow Rice’s Journey:

Website: RiceOfficialMusic.com
Facebook: @PheonixRice
Instagram: @thereal_arroz
YouTube: Jerard Rice
SoundCloud: Jerard Rice
Spotify: Jerard Rice

Final Thoughts

Jerard Rice is more than just an artist—he’s a storyteller, an advocate, and a force of nature in the music industry. With his unwavering dedication to authenticity, his passion for meaningful music, and his fearless approach to breaking barriers, Rice is a name to watch as he continues to leave his mark on the world.

CONTACT

Jerard Rice
jrice63jr82@gmail.com

LINKS

http://www.riceofficislmusic.com
https://youtu.be/jDuNURLKcOM?si=GZ4y5GFLHyumGCO4
https://flutiefoundation.org/about/meet-our-team/jerard-rice/
https://www.woaentertainment.com/news/woa-entertainment-unveils-ind...
https://riceofficialmusic.com/
https://www.facebook.com/PheonixRice?mibextid=LQQJ4d
https://www.instagram.com/thereal_arroz
https://youtube.com/channel/UCa-jgAIJFQWbX8FXv_UhbPA
https://soundcloud.com/jerard-r-rice
https://open.spotify.com/artist/?si=GrLer1tCQR2C1WwGIrQyhg
https://www.tiktok.com/@jerardrrice

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