Hood Illustrated

Hip Hop Isn't Dead... It Lives In The HOOD

Today Houston bred artist Cam Wallace delivers new music for the fans with a brand new release titled, "Retail." Produced by Swoope, a frequent collaborator of Cam's, the track is dedicated to every female and is a soundtrack for the women out there looking for some music while they are getting dressed.

Recently added to Spotify's XOXO Playlistwith over 1.8 million followers and inspired by one of his favorite pastimes, Cam Wallace runs over the track as raps about all the fly women and fashion that inspired "Retail." Cam's hope is that women feel fly inside and out when this record comes on. 

"Honestly I’m always shopping, it's literally one of my favorite past times. I really dig fashion and style overall," Cam Wallace said.  "I love a woman with style and grace as Biggie would say, so when I heard the beat it really just felt like dressing room music or something you would hear in one your favorite clothing stores. It felt like something you get dressed too, I just kinda ran with that vibe and put it into words."

After work with Beyonce, Chris Brown, Sevyn Streeter, Ciara, Omarion, Chaz French and a few others Cam Wallace is stepping into the spotlight with new music of his own. 

"I’m from Houston Texas, I got my start in music honestly from my dad's music collection. I grew up surrounded by music in the household so the interest started there as time progressed. I just started loving and learning the craft more," Cam Wallace explained. "My sound is honestly not just one particular sound, it’s a blend of all the music and vibes I grew up loving. From neo-soul vibes to trap, to R&B to Hip-Hop it’s all mixed in there."

Set for release on his project 5IVE MICS which released online in late October, Cam Wallace uses "Retail" to keep the momentum going despite COVID-19's setbacks.  While Cam is focused on developing content, shooting tons of visuals and promoting the project, he has encouraged fans to practice taking care of their mental health daily as he does while we ride out this COVID crisis.

"I had a whole solid plan and rollout lined up and COVID just kinda threw a whole plot twist in the mix. I just figured it has given me more time to prepare, and just really get the craft even more tight. I was really wanting to hit some stages this year and really get my feet wet on that side of things but COVID had other plans, so back to work I go! When it’s time, I’ll be even more ready than I was before."



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