Everyone knows exactly the history and performance of the Empire distribution partnerships and the end results of those unions. Empire distribution has been the staple for many of the major top tier artists and labels to now call home, leaving the likes of Universal, Atlantic and Def Jam. To add to the already robust lineage of other labels to ink a partnership deal, Las Vegas’ own American Monster Guild is welcomed addition to Empire roster of success stories.
American Monster Guild brings its creative marketing, unique and popular artist roster over to Empire, linking both brands together. The move by CEO Devon Brabham, “fosters a growth and undying pursuit of gaining momentum through having access to the world’s most innovative digital solutions, all to bring the fans great content”. Currently at this time, AMG as it’s been called, will be bringing new music from Pace Brown, Samson, Lil Rambo 300, and 410Hazey over to the new agreement with the purpose of highlighting their skills and brands to a bigger audience.
As the digital marketplace grows, and music becomes more available through do-it-yourself campaigns; partnerships such as American Monster Guild/Empire become that much more necessary to preserve the access to good viable content. The partnership strengthens the independent label’s stronghold and further raises the standards of Empire distribution for now and further years to come.
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